NPR reports, “The Super Bowl sure didn’t live up to expectations. Pigskin prognosticators told us it would be a close game between the NFL’s two best teams.

Instead, Seattle won a 43-8 laugher. Denver was never really in it.

“Puppy Love,” Budweiser’s latest sentimental spot to use a cute dog and photogenic Clydesdales to sell beer, won USA Today‘s annual Super Bowl Ad Meter.

(Image: Anheuser-Busch)

“Never mind that it aired with just two minutes left in a dog of a game,” USA Today writes, the ad “about a spunky puppy who is adopted but keeps coming back home to the Clydesdale horse it loves” scored highest with the newspaper’s online audience of 6,272 voters.

The commercial, which Budweiser had put online last week, had been a pregame favorite to win viewers’ hearts. After all, a similar spot won last year’s Ad Meter.”

What do you think? How adorable!